Only six years ago, the boss of Ocado Group was writing the obituary for supermarkets as he predicted that a surge in online grocery shopping during the pandemic had brought forward the hi-tech future.
He decided to create a new kind of visual communications company, called SpeedPro. The vision was simple but ambitious: Don’t just print, be the last mile of visual marketing. Make a brand impossible to ignore — on walls, windows, floors, vehicles, and every surface a customer might see. The tagline is: “Great. Big. Graphics.”
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（本报中东中心分社伊纳斯·易卜拉欣参与采写）
Марина Аверкина